Coveteur Feature: We Want More Women in the Sneaker Industry

Jazerai Allen-Lord for Coveteur

Jazerai was featured in Coveteur for her impact on the sneaker industry. Here’s a small excerpt below, and click here to read the whole feature.

We like to highlight the badass women who are changing the conversation in the sneaker industry. From Aleali May to Lola Plaku, Khiana Lowe and Brittany Edwards, women are creating, designing, and leading a space that has long been male-dominated. But Jazerai Allen-Lord has made it her mission from the very beginning to not only speak about diversity, but manifest her vision through her work, which she is currently celebrating in her director position at Crush & Lovely. From sneaker collabs, installation work, and signing an autograph from Pos from De La Soul (yes, you read that right; he asked her for an autograph), Lord has become a true leader for women in the sneaker space. We got a chance to stop by Lord’s NYC home to chat about her career, discuss the current sneaker industry, and her current projects.

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Kickin’ Facts | The sad truth on why it’s easier than ever to buy your way into sneaker culture and become a “sneakerhead”

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Panel on Women Empowerment and Fashion Innovation